Wilson Daniels appointed William Davis as the company’s new Director of Education. The new role serves to support the national and wholesale organizations “further enhancing staff expertise, portfolio visibility and customer relations through education.” Previously Regional Manager of the Rocky Mountain area for four years, Davis holds the distinction of Advanced Sommelier with The Court of Master Sommeliers and Certified Wine Educator (CWE), in addition to the Advanced Certification with the Wine and Spirits Education Trust. Davis’ role encompasses internal wine education, spearheading luxury offerings, supplier and customer relationships, maintaining brand standards and applying general leadership, among other aspects.