
Astral Tequila has entered into a partnership with Jonathan Goldsmith, otherwise known as “The Most Interesting Man in the World” for Dos Equis. In a video message directed by David Lipman, Goldsmith said, “I told you I don’t always drink beer. I prefer tequila … Astral Tequila.” The tequila brand was founded by Master Sommelier Richard Betts and is “reminiscent of the way tequila was made 150 years ago with elegant, complex flavors with a subtle and smooth balance.” Astral Tequila is part of the Davos Brands portfolio and was awarded a Double Gold Medal at the San Francisco World Spirits Competition.