
Charles Krug Winery recently unveiled new packaging to better communicate their position as Napa Valley’s oldest and most experienced winery. Historic cues include an embossed cider press, and a call-out box offers facts pertaining to the winery’s relevance in Napa, placing Charles Krug within the larger context of winemaking innovation. The new packaging will roll out through the entire portfolio starting with the release of the 2015 Chardonnay and the 2013 Merlot.