The Consorzio Tutela Prosecco DOC announced that 2024 was “another highly successful year” for the Prosecco DOC category, especially in the U.S. market. Prosecco DOC showed steady growth throughout 2024, with marked improvements compared to 2023. Through October 2024, there had been more than 9.8 million 9-liter cases of Prosecco DOC imported into the U.S., reflecting a 17% increase compared to the same period in 2023. The United States is still the top import market for Prosecco DOC, making up 23% of total exports for the denomination. Global bottling figures for the denomination reached an all-time high of 660 million bottles, marking a 7% increase over 2023, with an estimated market value of 3.6 billion euros. Prosecco DOC now represents nearly 25% of Italy’s total DOP wine production. The Prosecco DOC Rosé category also achieved outstanding results, with approximately 60 million bottles sold over the past year. This reflects a growth of over 20% compared to 2023.