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BEAM ADDS 2 GINGERS WHISKEY TO ITS PORTFOLIO

By February 10, 2013New Products

Beam Inc. added the 2 Gingers brand to its Irish Whiskey portfolio. Brand founder Kieran Folliard introduced premium, twice-distilled 2 Gingers made by Beam’s Kilbeggan Distilling Company into the market in January 2012. Folliard named the brand for his red-haired mother and aunt. Beam is poised to accelerate 2 Gingers’ growth and popularity across the U.S. in 2013.

 

 

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