BEVCOMMUNITY

Connect with the local beverage industry. Trade news, trends and insights.

Blackheart Rum Pin-Up Goes ‘Playboy Bunny’

By September 30, 2015Top News, New Products
Blackheart Playboy Edition

Blackheart Playboy Edition

Blackheart Premium Spiced Rum has teamed up with Playboy Enterprises for a limited-edition bottling that features the sultry Blackheart pirate pin-up girl as a Playboy Playmate in the iconic bunny costume. Offered through fall 2015 only, Blackheart Playboy Edition, a bold, 93-proof spiced rum that is “smooth to the tail end,” will be supported with advertising and promotion through Playboy’s leading platforms, including the magazine, Playboy.com and social media.

« | »