In March of 2013, Sidney Frank Importing Company, Inc. (SFIC) filed a lawsuit against Beam, Inc. alleging that Beam improperly “sought to destroy” SFIC’s Michael Collins Irish Whiskey brand and is seeking $100 million in damages. SFIC issued a news release stating that a New York Federal Judge sustained SFIC’s complaint against Beam and will allow the lawsuit to continue. U.S. District Court Judge Nelson S. Roman denied Beam’s motion to dismiss the complaint, stating that SFIC “sufficiently alleged quantifiable economic injury caused by Beam’s actions.”