
The California wine from musician Dave Matthews and winemaker Sean McKenzie has unveiled new packaging highlighting The Dreaming Tree’s eco-consciousness. The new labels are made with 100% recyclable paper; a new die-cut to emphasizes the “Tree” (a recent “Buy One Bottle, Plant One Tree” promotion was timed for Earth Day); and the bottles will still weigh a quarter-pound less than a normal 750ml bottle. All told, the brand has donated over $1,000,000 to environmental organizations.