Highland Imports welcomed a new whiskey addition, Glyph, with a launch party hosted at Elm City Social in New Haven on September 10. Glyph, billed as “the world’s first molecular whiskey,” is made overnight using the “building blocks of whiskey”: pure flavor and aroma molecules, or notes, extracted from plants, fruits and yeasts, and, unlike conventional whiskey, with no aging or barreling. Created by Endless West, a self-described team of “designers, dropouts, scientists and sommeliers,” the new whiskey was presented to the Connecticut trade via an education, tasting and cocktail-making session. After the trade session, Glyph was showcased at a consumer-centric evening of food, drink and a live performance by local New Haven musician Ian Biggs, also at Elm City Social.
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- Glyph, newly distributed in the state by Highland Imports, is made at the molecular level, crafted overnight using the building blocks of whiskey.
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- The team at Elm City Social, along with guest bartender Craig Ventrice, Spirits Portfolio Manager, Highland Imports served up four bespoke, showcased Glyph cocktails.
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- A trade tasting and education session for Glyph was followed by a public launch party.
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- Guests were treated to a Build Your Own Whiskey (BYOW) practice, an activity that allows participants to build their own whiskey profiles, similar to the process in which Glyph is crafted.
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- Ramon Mora, Los Angeles Market Manager, Glyph participating in the BYOW activity.
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- Glyph is produced and hand-bottled in the historic Dogpatch neighborhood in San Francisco.
Photos courtesy of Glyph/Highland Imports.
