Global spirits company Amber Beverage Group (ABG) appointed Jessica Lanzon as ABG Commercial Director for North America. She reports to Pepijn Janssens, ABG Managing Director U.S., and is working closely with the ABG Strategic Marketing Department, as well as the Group’s sales and distribution partners across the region. Lanzon is based in New York City and has been appointed to develop opportunities for the company-owned core brands, in particular Rooster Rojo Tequila, KAH Tequila, Moskovskaya Vodka and Riga Black Balsam, among them. Previously, Lanzon worked at Lobos 1707 Tequila as Regional Sales Director.