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Retail Trends Emerge in First Days of Coronavirus Distancing Mandates

By April 26, 2020Top News

Retail data from 3×3 Insights reported that in nearly every state, liquor stores that were allowed to remain open as business closures began in response to coronavirus mitigation measures saw steady sales from local customers. Many stores experienced big jumps in both the number of orders and the size of those orders, even as they adapted to safety-while-shopping efforts. Data from 3×3 Insights reported that people are buying vodka, “especially Tito’s.” Data collected from e-commerce and brick-and-mortar retailers also showed top spirits include whiskies of all brands, “though Bulleit has performed well for e-commerce retailers,” as well as agave spirits like tequila and mezcal. Many shoppers were stocking up on “functional liquors to make their own cocktails at home,” with an increase in mixers and liqueurs like Campari. Corona beer reported a 5% sales bump from February 16 to March 16. Bud Light and White Claw sales were staying steady. Veuve Clicquot Champagne sales were strong.




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