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Courvoisier Cognac Gets Brand Makeover

By June 29, 2016Top News, New Products

congac 3cognac 2congac1The rich purple and gold of Courvoisier’s new label evoke modernity and luxury, but also the timeless character of the brand’s 200-year legacy. The makeover also creates a subtle distinction between the three marques, appearing increasingly more intricate based on the expressions’ age. Through the VS and XO retained their shapes, VSOP is no longer presented in a Josephine bottle, allowing bartenders and consumers to easily differentiate the expressions.

 

 

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