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BEVCOMMUNITY

Connect with the local beverage industry. Trade news, trends and insights.

DISTILLED SPIRITS CONSUMPTION INCREASES, PREMIUMIZATION LEADS

By August 30, 2014Top News

The rise in sales of premium and super-premium distilled spirits is occurring in every segment of the beverage alcohol industryThe rise in sales of premium and super-premium distilled spirits is occurring in every segment of the beverage alcohol industry, but the consumer is drinking less, according to the Beverage Information & Insights Group’s 2014 Liquor Handbook. The report shows an overall slower sales growth, with the industry posting a gain of just 2.2% by volume to end 2013 at 210 million 9-liter cases. Although the industry overall experienced diminished growth, most of the individual distilled spirits categories experienced upticks, a few exceptions were blended whiskey, gin and prepared cocktails. Spending habits in restaurants and bars showed a decrease in volume but modest increase in dollars.

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