BEVCOMMUNITY

Connect with the local beverage industry. Trade news, trends and insights.

Elijah Craig Bourbon’s Old Fashioned Week Raises Funds

By December 1, 2020Rhode Island, Top News

Elijah Craig Bourbon, in partnership with online magazine PUNCH, hosted Old Fashioned Week Oct. 16-25, a virtual celebration featuring celebrity chefs, bartenders and bourbon experts. All with the goal of raising money for hospitality workers whose livelihoods and lives have been affected by COVID-19, the celebration also featured live cocktail and cooking demonstrations, trivia, musical performances and more. Celebrity Chef Richard Blais hosted a segment on Oct. 21, joined by Sother Teague, Bartender and Writer; Jeffrey Morgenthaler, Bartender and Writer; Conor O’Driscoll, Master Distiller, Heaven Hill Distilleries; and Lynn House, National Brand Educator, Heaven Hill Brands. Viewers were invited to make donations throughout the 10-day celebration to benefit the Restaurant Workers’ Community Foundation, a nonprofit “created by and for restaurant and food service workers.” Participants also entered the foundation’s Old Fashioned Sweepstakes, with a chance to win a home bar kit. Elijah Craig announced it would donate funds of up to $100,000 to the foundation for each entry received. The Elijah Craig line offers premium and super-premium bourbon whiskies produced in Kentucky by Heaven Hill Distilleries.

« | »