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BEVCOMMUNITY

Connect with the local beverage industry. Trade news, trends and insights.

IWSR Data Shows Consumption Gains

By July 25, 2021Top News

Total beverage alcohol volume in the U.S. last year was +2%, marking the largest gain for alcohol consumption in the country since 2002, according to new findings from the IWSR Drinks Market Analysis. IWSR research reported year-to-date 2021 performance in the U.S. is still higher than 2019, with the year expected to end at +3.8% growth in volume and +5.5% increase in value. IWSR forecasts a more moderate growth rate over the next five years as normalization returns, with a +0.5% volume and +2.8% value CAGR 2020-2025. The spirits market in the U.S. posted the largest volume increase since 1990, +4.6%, with value increasing +7.7%. Within the category, agave-based spirits grew +15.9% in volume in 2020, overtaking rum to be the third-largest spirits category in the U.S., behind vodka and whisky. Cognac/Armagnac posted volume gains of +20.1%. Both categories are expected to continue their growth path throughout the next five years. No- and low-alcohol spirits are expected to end 2021 +31.4%.

 

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