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Johnnie Walker Launches Black Label Jane Walker Edition

By March 5, 2018Top News, New Products

Johnnie Walker launches Johnnie Walker Black Label The Jane Walker Edition, donating $1 for every bottle made to organizations championing women’s causes. (PRNewsfoto/Johnnie Walker)

Johnnie Walker unveiled Jane Walker, the first-ever female iteration of the brand’s iconic Striding Man logo, debuting on a special-edition offering of the Black Label blend. The Jane Walker Edition became available nationwide in March to coincide with Women’s History Month and International Women’s Day celebrations. Johnnie Walker will donate $1 for every bottle of the Jane Walker Edition sold to organizations championing women’s causes, with a total donation of up to $250,000, including a donation of $150,000 to the Monumental Women campaign and its Elizabeth Cady Stanton and Susan B. Anthony Statue Fund and an unspecified amount to Should She Run, an organization that encourages women to register and run for political office.

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