JUSTIN Vineyards & Winery commemorated the 30th anniversary of JUSTIN Cabernet Sauvignon with the nationwide release of its new 2017 vintage on May 16. The milestone vintage showcases the distinct character of Paso Robles and is sealed with a “30th Year” anniversary capsule in celebration. Known for its Bordeaux-style blends produced in the Paso Robles, California, wine region, the 30th Anniversary of JUSTIN Cabernet Sauvignon will be supported by an integrated marketing campaign including new in-store point-of-sale (POS), digital advertising, social media and print ads in top wine, food and lifestyle publications throughout the year. Its 100% Cabernet Sauvignon was first released in 1988.