Strongbow Hard Cider announced the launch of Strongbow Gold Apple Hard Cider and Strongbow Honey & Apple Hard Cider. Both Strongbow Gold Apple and Strongbow Honey & Apple are gluten free, 5% ABV, and contain 172 and 195 calories per 11.2 oz. bottle, respectively. The launch will be supported through a mix of traditional and paid media, digital, PR, and experiential marketing. The brand will also carry out extensive sampling where legal with adults 21+.