Gancia and The Wine Group LLC have entered into an agreement providing The Wine Group with the exclusive right to distribute, sell and market the Gancia brand in the United States.
The Wine Group’s exclusive distribution and sales agreement includes four Gancia sparkling wine varietals sourced from Italy’s renowned grape growing regions: Prosecco, Moscato D’Asti, Asti and Moscato Rose. The Gancia brand, established in 1850, is known as “The Original Italian Sparkling Wine.”
“This alliance brings together two fantastic cultures. We share a passion for delivering unbeatable brand value and continuous innovation to consistently exceed our customers’ expectations,” said Fritz Lance, The Wine Group’s President of International Business and Alliances. “We look forward to taking Gancia to new levels of success in the dynamic U.S. market.”