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Crown Royal Welcomes First-Ever Rye Whisky

By May 12, 2015Top News, New Products
Crown Royal Northern Harvest Rye

Crown Royal Northern Harvest Rye

Crown Royal announced the first-ever nationwide release of the Crown Royal Northern Harvest Rye, a blended rye whisky. The distillers use the rich flavors of fruit, cloves and spice found in the Northern harvest rye grains to pair with the smoothness of Crown Royal to create a 90 proof whisky with a smooth, yet spicy profile “There is also a tremendous growth opportunity within the rye category as consumers gravitate toward quality products they know and trust,” said Yvonne Briese, Vice President of Marketing, Diageo North American Whiskey.

 

 

 

 

 

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