
Wine & Spirits Wholesalers of America’s SipSource, its distributor depletion data report that covers sales to hundreds of thousands of on- and off-premise accounts, released year-ending data for 2022. The report focuses on data over a 12-month period (January-December 2022), predicting what consumer trends will bring for both the on- and off-premise in 2023 and giving short- and long-term insight. “This is by far the worst performance since we have been reporting on these categories via SipSource,” said SipSource Analyst Dale Stratton. “That said, there are some clear anomalies that have impacted the single year-on-year trend demonstrating why considering a longer period is important in painting a true picture of the market.” The monthly SipSource Channel Shift Index, which measures the degree of recovery in the on-premise, showed promising year-end 2022 depletions at 95% of pre-pandemic levels for spirits and 90% for wine. However, SipSource analysts predict that 2023 won’t bring pre-pandemic levels to local restaurants and bars, as inflation continues to impact consumers’ disposable income.